“10 Ways To Increase Sales By Promoting Yourself” Small Business Web Site Design article for Small Business Resources & business entrepreneur
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People will feel more comfortable purchasing your
products if you give them a little information about
yourself or business.
The information could be your
profile, employee profiles, overall business history,
education credentials, awards you've won, etc.
Below are 10 ways you can use to promote yourself.
1. Teach a free chat room class on a subject related
to your business. You could install a chat room on
your web site or use a free one from another web site.
Before the class starts tell them a little about yourself.
2. Publish a free e-zine. Use some of the extra space
in your e-zine to write about yourself or business. This
could be called "A Note From the Editor".
3. Publish a section on your web site called "AboutUs". With your information you could also includepictures. This shows people your not hiding behindyour business.4. Write an article on your area of expertise. Includea resource box at the end of the article. You can addinformation about yourself in the resource box. E-mailthe article to web sites or e-zines that accept articlesubmissions. 5. Create and giveaway a free ebook. In the ebookinclude a section called "About The Author". Also,include an advertisement for your business. 6. Participate in online communities like newsgroups,discussion boards, e-mail discussion lists and chatrooms. You will meet many people and in return theywill get to know you. 7. Donate your time, products, or services to charities.You can list the charities you've contributed to on yourweb site. This will show visitors that you and yourbusiness care about others. 8. Promote yourself offline; teach a free class offline,speak at business seminars, join a business club orassociation. Assemble fundraisers for charity. Theseare just few ideas to promote yourself offline. 9. Offer free consulting to your visitors. You could doit via e-mail or phone. They will get to know you andfeel more comfortable buying your products. 10. Publish information about yourself and businesshistory in your ad copy. While people are reading itthey begin to trust you and your business. Don't overdo it though, you want to keep them interested inyour product.---- =====
Article reprinted with permission from Strategic Services. All rights reserved. Helene Malmsio has been a successful business entrepreneur for nearly 30 years and has been operating Strategic Services group of Companies since 1987
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