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1. Make your potential customers forget about the competition. Just tell them to forget with a factual and believable reason why they should.
2. Joint venture with your competition if you can't beat them. You could agree to work together and beat the other competition then share the profits.
3. Visit chat rooms were your potential customers would gather. You can lurk and do market research or mention your product to people.
4. Make your web site sticky by building a large directory of web sites your visitors would enjoy. It saves them precious time searching for them.
5. Start a free-to-join business association fromyour web site. Just ask all members to place yourassociation logo and link on their web site.6. Make extra revenue for your web site by sellingadvertising space on your web site, in your e-zine,in your free ebooks, on your classified ad site, etc. 7. Switch your marketing plan when your marketdies for your product. Be flexible and redesign yourproduct for a different market. 8. Make your web site worth revisiting. Give yourvisitors original content, free ebooks, informationweb site links, free useful software, etc. 9. Build your opt-in e-mail list using an FFA ( free-for-all links page). People can submit links to yourlinks page and you can send them a thanks e-mail. 10. Reward your customers for giving you productfeedback. It could be discounted products, usefulsoftware, information products, etc. Article reprinted with permission from Strategic Services. All rights reserved. Article reprint requirements:
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