June 20, 2006
Strategic Services Business Tips newsletter, Issue #0022
INDEX:
Strategic Services One Minute Tip
Power Quotes
This month’s Business Resource
Sponsored Resource
Editor’s Note.
Strategic Services One Minute Tip:
Losing a sale can be a bitter pill to swallow especially if you have worked long
and hard to get to the final hurdle. The common advice is to quickly pick
yourself up and move on to the next one. No! This is not your next step.
It's vitally important you do something that may at first seem odd. Go back and
visit or talk to the client. Your aim is to ask why you were not successful in
getting the sale. You are looking for feedback on why he couldn't say yes.
Successful people thrive on feedback. You have to understand where you could have
done better. Was your presentation lacking in interest? Did you fail to get over
the benefits of your product and how it could help the client? Was your pitch too
long or too short?
All of this is good information for you so you can improve the next time you go
and visit him! So before moving on, go back and get feedback.
Power Quotes:
"A moment of choice is a moment of truth. It's the testing
point of our character and competence."
-- Stephen Covey
"The secret of man's being is not only to live but to have
something to live for."
-- Dostoyevsky
"You have to say no to the old ways before you can begin to
find the new yes
you need."
-- Betty Friedan
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Strategic Business Resources – Articles & Tips:
4 Alternative Ways To Gain Lifetime Customers
You will always have more people that turn down
your offer than actually buy. They might not have
bought because of your price, payment options,
or any other possible reason. You will just end up
loosing all these potential lifetime customers.
However, there are many ways you can minimize
the loss of these prospects.
One way is to accept barter offers for your product.
Maybe the person can't afford to buy your product.
They may have something you could use in your
business or personal life. If the barter deal isn't fair
enough, either of you could add in some cash. You
may not make money but, they might buy other
products you offer.
Another way is to include a negotiation offer at the
end of your ad copy. Tell your reader if there is
something they don't like about your offer, they
could contact you and negotiate a different buying
offer. They may not like your price, guarantee,
shipping methods, payment options, etc. You can
gain a potential lifetime customer by being flexible
with your offer and negotiating instead of loosing
them.
A simple way to attract lifetime customers would
be to give people a freebie. The freebie should be
related to the other products or services you sell.
You may not be getting paid for the freebie, but
you will get a lot more people using one of your
products because it is free. If they are impressed
by your free product there is a high chance they'll
buy your other products in the future.
The last way is to sell your product at the price it
costs you to produce or buy it. You will usually
sell more products at a lower price than your
competition which equals more potential lifetime
customers. You will break even in cost but you'll
make your profit from the upsell and backend
products your sell your lifetime customers.
Sponsored resources:
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Editor’s Notes & Humour:
Quotable Quotes
Just remember...if the world didn't suck, we'd all fall off.
Every time I walk into a singles bar I can hear Mom's wise
words: "Don't pick that up, you don't know where it's been!"
Don't argue with an idiot; people watching may not be able
to tell the difference.
A good friend will come and bail you out of jail, but a
true friend will be sitting next to you saying, "Whoa! That
was fun!"
Marriage changes passion. Suddenly you're in bed with a
relative.
I don't do drugs. I get the same effect just standing up
real fast.
I live in my own little world. But it's OK. They know me here.
I don't approve of political jokes. I've seen too many of
them get elected.
I love being married. It's great to find that one special
person you want to annoy for the rest of your life.
I signed up for an exercise class and was told to wear
loose-fitting clothing. If I HAD any loose-fitting
clothing, I wouldn't have signed up in the first place!
When I was young we used to go "skinny dipping," now I just
"chunky dunk."
Why is it that our children can't read a Bible in school,
but they can in prison?
Brain cells come and brain cells go, but FAT cells live
forever.
I saw a woman wearing a sweat shirt with "Guess" on it. So
I said "Implants?" She hit me.
If raising children was going to be easy, it never would have started with something called LABOR!
Free ebook download this month:
Have a Laugh on Us - family friendly jokes book
Thank you for joining us this month, I hope that you have found some extra motivation and inspiration in your business endeavors for this month.
To update yourself on our new business resources or to check out the recruitment services, just go to:
Strategic Services small business entrepreneur resources
Your Editor,
Helene Malmsio.
http://www.strategic-services-aust.com
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